Growth Insights

Once you set up a sales funnel, there are several things you should implement in order to maximize your conversion rate. No matter what you’re selling, this checklist can help you get better scores, close more clients and get a better understanding of your business.

Is page loading speed really important for SEO ?The answer is... not that much. But having a slow website is an extremely negative signal for SEO. So, once you make sure that your website loads pretty quickly, don’t spend too much time over optimizing this. Once your website is “regular” fast, you better spend time on crafting content, if SEO is your focus.

Onboarding is key to any product — that’s the first impression you’re giving to new users, and it’s the occasion to lead your users to complete specific actions, that will ensure that they might stick to your product.

The lower your bounce rate is, the better. Because with a lower bounce rate, it just means that more people are engaging with your content, visiting pages on your website, etc.

Looking to get a list of employees per company? Linkedin got all this data, but you feel like doing it manually is a waste of time? You're at the right place - using Phantombuster, we'll do this task automatically.

How should my website look? How am I going to showcase my products? What are the things that my target market wants to see? We’ve come up with three categories namely design, merchandise presentation, and added features that could be useful to improve your conversion rate.‍

Emailing is essential while running an ecommerce store. Newsletters, Lost Checkouts, Welcome sequence etc. We're listing here the main sequences you need to create for your store, with the associated objectives you have to keep in mind.

Being attentive to your customer segmentation is essential. It allows you to understand how your online store is structured in terms of customer renewal and the types of orders you're receiving. Then, you can better target your audience by building the right lists.

Pinterest has much to offer, and we’re going to show you how to make the most of its potential through what is the most important on this social media: the content – namely, the Pins. How to build them, what you should take into account, the tools which are available and that you can use for free. In short, how to make the perfect Pin in order to get the best results, that is to say a qualified audience, engagement, brand awareness and visibility.

In order to get a better understanding of what a good marketing funnel is, let’s talk about the website of Open Spaces, and let’s take a few minutes to highlight their strengths and what they could do better.

We're running an Ecommerce funnel analysis of the brand KKW Beauty. We'll go over their homepage, where they highlight special drops and must haves.

We're running an Ecommerce funnel analysis of the brand Native. We'll go over their homepage, where they highlight in a very clever way the thousands of reviews they have and push their referral system right away and check their smart upsell mecanism, when you're adding a low than $30 product into your cart.

A python gist to share - this time, the goal is to go over a list of brands featured on a retailer website and find all their Instagram accounts. Same principle is valid to go though Linkedin, Facebook & co.

Excel only takes into account a little more than 1,000,000 rows. Even more - try to perform a =COUNTIF() on 1 million rows. You'll get the result two days after.So here I'm just sharing a little Python script, that actually does the work in less than 2 minutes. I'm leaving comments to explain the script below.

Here, we'll use Zapier to automatically post from our Shopify blogs to Pinterest, capturing the image. The trick is that Shopify blog use Atom, while Pinterest only use RSS feeds - we can't connect them automatically. On top of that, Shopify doesn't include the featured image of a blog post on their feed, so we'll be capturing that as well.

Customize your checkout page by adding content on it, even if you're not on Shopify Plus. The checkout page is not a thank you page - it's an opportunity!